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The strip scrolling by itself is a marquee — hover to pause it; the dissolve at each end is the edge fade

Marquee

/ animation + @keyframes translateX · <marquee> /

also called ticker, logo carousel, auto-scrolling strip

“The logos that slide across by themselves” is a marquee — content auto-scrolling in an endless horizontal loop, named after the deprecated <marquee> tag. Today it is a CSS transform loop over duplicated content, dissolved at both ends by an edge fade. Windows separately calls the indeterminate progress bar style “marquee”, which is a different thing.

If you called it…

the logos that scroll sideways by themselvesthe news ticker textthe endless scrolling logo striptext that moves across the screen on its ownthe auto sliding brand logos

…you meant a marquee.

Anatomy — every part, named

  1. 1
    Edge fademask-image: linear-gradient(…)

    “The logos dissolving at both ends of the strip” is the edge fade — a mask, not a painted gradient.

Prompt — paste into your agent

Build a marquee: an auto-scrolling horizontal strip using a CSS @keyframes translateX(-50%) loop over exactly-duplicated content (never the deprecated <marquee> tag), with edge fade masks, pause on hover via animation-play-state, and a prefers-reduced-motion fallback that stops the motion.

Debug prompt — when it misbehaves

Paste this, then describe what you’re seeing — it hands your agent the classic failure modes to rule out first.

Debug my marquee (CSS translateX keyframe loop, react-fast-marquee). Rule out: the loop jumping at the seam because the content is not duplicated exactly once and translated by exactly -50%; animating left/width on the main thread instead of transform; hover-pause missing (animation-play-state); motion still running under prefers-reduced-motion; the deprecated <marquee> tag pasted in from an old snippet. The symptom:

In code

The exact names this thing goes by in code — each row is one framework’s word for it. Use the row that matches your project (or paste it into your prompt).

CSSanimation + @keyframes translateXthe modern way: a transform loop over duplicated content
HTML<marquee>long deprecated — never ship it, but it named the pattern
Reactreact-fast-marquee
CSSanimation-play-state: pausedhover-pause

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